Stanza Living – Investor Pitch Deck
A comprehensive pitch deck project that translated a fast-scaling shared accommodation business into a clear, data-backed, investor-ready growth story.
Overview
Stanza Living partnered with Creative Nexus to structure and present their ambitious vision of building India’s most trusted, technology-enabled shared living platform. With rapid national expansion underway, the team needed a pitch deck that could clearly articulate market opportunity, business fundamentals, unit economics, and long-term scalability to institutional investors.
The Challenge:
Stanza Living was operating in a highly fragmented and unorganized housing market, serving students and early-career professionals across multiple Indian cities.
The challenge was not a lack of traction — it was communicating complexity with clarity.
Key challenges included:
- Explaining a $20B market opportunity projected to grow to $80B over the next decade
- Clearly presenting a capital-efficient, asset-light business model
- Simplifying dense unit economics, margins, and scalability metrics
- Demonstrating defensibility through technology, operations, and cluster-based expansion
- Balancing data-heavy investor expectations with a compelling narrative flow
The deck needed to tell a confident story of scale, discipline, and long-term category leadership.
01/ Strategic Story Architecture
We structured the deck to follow a clear investor logic:
- Market opportunity & macro tailwinds
- Consumer pain points and market gaps
Each section was designed to answer one core investor question at a time.
02/ Business Model Simplification
Complex operational details — leasing structures, refurbishment economics, CAC payback, and occupancy-led margins — were distilled into clear, visual frameworks that highlighted predictability and profitability.
- Long-term vision and platform expansion
- Stanza Living’s differentiated model
03/ Data-Driven Design System
We created a clean, modern visual language that:
- Made dense charts and tables easier to absorb
- Highlighted key metrics such as occupancy, retention, EBITDA, and payback periods
- Balanced credibility with approachability for institutional audiences
04/ Investor-Grade Narrative Polish
Language was refined to be confident, precise, and outcome-focused, ensuring the deck felt authoritative without being overwhelming.
- Scale, traction, and defensibility
- Unit economics & capital efficiency
our approach
01/ Strategic Story Architecture
We structured the deck to follow a clear investor logic:
- Market opportunity & macro tailwinds
- Consumer pain points and market gaps
Each section was designed to answer one core investor question at a time.
02/ Business Model Simplification
Complex operational details — leasing structures, refurbishment economics, CAC payback, and occupancy-led margins — were distilled into clear, visual frameworks that highlighted predictability and profitability.
- Long-term vision and platform expansion
- Stanza Living’s differentiated model
03/ Data-Driven Design System
We created a clean, modern visual language that:
- Made dense charts and tables easier to absorb
- Highlighted key metrics such as occupancy, retention, EBITDA, and payback periods
- Balanced credibility with approachability for institutional audiences
04/ Data Clarity & Investor Readiness
Language was refined to be confident, precise, and outcome-focused, ensuring the deck felt authoritative without being overwhelming.
- Scale, traction, and defensibility
- Unit economics & capital efficiency
The Results
The final pitch deck positioned Stanza Living as India’s fastest-growing and most disciplined shared living platform, backed by strong fundamentals and scalable execution.
The deck successfully bridged the gap between real-estate operations and technology-led platform thinking, helping investors clearly understand why Stanza Living could dominate the category.
